Now I love Soap and Glory as much as the next girl but I was a little apprehensive on their make up as it can be pretty pricey. However I got this as a present at Christmas and I have to say my opinion has definitely changed! This is my every day mascara, it use to be for special days but I just love it too much to not use it!
Now my eyelashes are naturally quite long however with this mascara they look much longer and it curls them very nicely. Also it separates them quite evenly to get the big false effect which I love! The wand is huge which picks up a lot of the product, sometimes it does clump a little bit but I just try and wipe it off. I use this for college days as well as work and it holds pretty much all day, when I take it off on a night my face wipe is full of it!
I would full recommend this mascara for every day use, it lengthens and slightly curls my lashes, it's dead black and despite being a little expensive I would definitely repurchase!